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ABOUT US

GUMAAN draws its inspiration from the expressive depth and bold sincerity found in the works of Ali Zaryoun. His poetry teaches us that beauty is not just seen it is felt. As he reminds us:
نفرت سے پرے رہتا ہے قرآن ہمارا ! چاہت کا سبق رکھتی ہے انجیل ہماری !
Our Calligraphy Shawls blend modern elegance with the timeless charm of classical script. Each design flows like a verse intentional, graceful, and rich with meaning. Crafted with premium fabrics such as cashmere, silk, and fine cotton, every piece embodies quiet luxury and emotional depth. Inspired by Zaryoun’s fearless narrative, we create designs that speak through subtlety. As he beautifully reflects:
جو حکم نہیں مان رہے ! ٹھیک ہیں وہ بھی ہم سے بھی کہاں ہوتی ہے تعمیل ہماری
Each shawl carries a message love, strength, serenity allowing you to wear art that resonates with your story. Whether minimal or expressive, every piece captures the beautiful harmony between tradition and modern style. And in the spirit of Zaryoun’s emotional truth:
"نقش لفظوں کی طرح رُوح میں اُترتے ہیں، کپڑا نہیں یہ احساس کا منظر ہے."
At GUMAAN, fashion becomes poetry, and tradition becomes a living, wearable form of art.

Stories Wrapped in Fabric

Each piece carries the warmth of nostalgia soft fabrics wrapped in poetic Urdu calligraphy, capturing a timeless blend of culture, comfort, and storytelling.